Overview The Start Co. Starter’s Toolkit is designed to guide Startups in the early stages of development from the idea phase to the product success phase through the Startup Valley of Death. As a Startup it will often seem like the odds are against you, when you pursue your ideas, you burn through your precious […]
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On July 27th, 2021, Start Co. hosted a virtual convening with experts on building and sustaining innovation districts. Innovation districts align public and private partners behind a shared effort to boost economic growth and improve residents’ quality of life. The expert speakers were: Bruce Katz, Co-Founder of New Localism Advisors and the Nowak Metro Finance
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Vital to every successful business is a “sticky” Elevator Pitch, one that includes a brief, memorable business description around 2-4 sentences. A potential resource needs to understand what solution you are offering. Have real, vibrant examples prepared that demonstrate how you helped a customer overcome a unique challenge. Providing examples demonstrates that you can solve
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Continuing on with our series highlighting our accelerator alumni, we spoke with CEO, Amber Hayes, and CTO, Mars McClain, of Memphis-based startup, SecondKeys. Amber has a background in electrical engineering and computer science. Three years ago, after previously working as the lead developer with two startups, Amber decided to start SecondKeys. Mars brings a background
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Recently, I had the opportunity to interview Sumeet Chahal, the Chief Experience Officer (CXO) of Bunker Labs. Sumeet is a veteran of the United States Marine Corps and holds a degree in Computer Engineering from Texas A&M University. The United States military provides a massive network of support for military personnel, but this network is
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Recently, I had the opportunity to interview Sumeet Chahal, the Chief Experience Officer (CXO) of Bunker Labs. Sumeet is a veteran of the United States Marine Corps and holds a degree in Computer Engineering from Texas A&M University. The United States military provides a massive network of support for military personnel, but this network is
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You can only be successful if people are willing and able to be your customers. They must know about you, and be compelled to act. Malcolm Gladwell asserts in The Tipping Point that “the stickiness factor” is one of three necessary elements for an idea to reach critical mass and tip into the mainstream. Brothers
Recently, I got the opportunity to speak with Emmanuel Tuombe, Founder and CEO of ABES Engineering in Memphis. Growing up witnessing the challenges created from a lack of infrastructure in Rwanda, Emmanuel set out to become a civil engineer. He founded ABES Engineering in 2015 with the goal to build a profitable business and to
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The Missing Ingredient In our article introducing the Digital City, we mentioned that the key ingredient to activating a Smart City is to incorporate entrepreneurship. In cities that are not considered technological hubs, innovation has been confined to individual efforts and siloed organizations to produce a product, produce a business model, and find funding. Our
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In our last post supporting existing small and minority businesses we recommended looking at the fundamentals of your existing business. Today we focus on examining your sales process with some thoughts from our President, Andre Fowlkes. . Understanding the Sales Cycle Whether you are in a pandemic or in “normal” times, we must constantly look
Crafting or Re-crafting your Sales Process Read More »
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